An honest look at Apple’s IPhone in comparison to other mobile phones on the market

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An honest look at Apple’s IPhone in comparison to other mobile phones on the market

Computing technologies are constantly drifting towards mobile platforms. From personal computers in the 80s and even more so from clunky wardrobe-like first computers of 50s.They have made a tremendous leap towards size reduction and an increase in computing power. Even though most households still have a personal computer or two, a shift towards smartphones is more than evident. Naturally, the consumer demand for such devices only growth, the more players will enter the market and do their hardest to compete for their share of it.

Apple was hailed as the pioneer when they’ve introduced their iPhone, and more so when they've polished and presented a better-known iPhone 3. But the current market (particularly if we look beyond US) is far from being monopolized by it. Obviously, the main competitor of Apple is Samsung, as many would know. However, there is even a larger number of potential rivals that are already prevalent in the Chinese market. Xiaomi and Huawei being just a few of them. There is a large variety of Chinese brands that hardly even reach US shores. Not to mention all of the Chinese factories that produce large quantities of unbranded devices. Therefore, where there is a large number of brands, intense competition will ensue. Even though Apple has numerous loyal fans that eagerly await every new release of their product, it is important to ask: “Where will Apple be in 5 years?”, “In 10 years?”. Are customers goodwill and brand reputation enough to sustain it? Considering, that competitors undercut it in price and outperform it in quality. Those are exactly the questions that we will investigate in the paragraphs below.

Flagship models comparison

First of all, let us take iPhone XS Max as an example of Apple's latest iPhones. With the following tech parameters:

Display size

 5.8” and 6.5”

Memory capacity

 64GB, 256GB, 512GB

Camera

 Dual 12 MP

SIM Cards

 Dual Sim

RAM

 4 GB

Battery

 3174 mAh

Processor

 Hexa core (2.49 GHz, Dual core, Vortex + 1.52 GHz, Quad core, Tempest)

Graphics

 Apple GPU (four-core graphics)

Pixel Density

 456 ppi

Screen Resolution

 1242 x 2688 pixels

Price

 From $1099 to $1499 depending on the ROM size.

 

Quite impressive specs and probably more than an average user would need for all of the apps and videos. However, let us compare it with its nearest rival - Samsung Galaxy S10 Plus:

Display size

 6.4”

Memory capacity

 128 GB, 512 GB, 1TB

Camera

 12MP + 12MP + 16MP

SIM Cards

 Dual SIM

RAM

 12 GB

Battery

 4100 mAh

Processor

Octa core (2.73 GHz, Dual core, M4 Mongoose + 2.31 GHz, Dual core, Cortex A75 +1.95 GHz, Quad core, Cortex A55)

Graphics

 Mali-G76 MP12

Pixel Density

 526 ppi

Screen Resolution

 1440 x 3040 pixels

Price

 From $999 to $1599


Therefore, Samsung outperforms the previously mentioned iPhone in every aspect by a considerable margin. And even though at a glance one might decide that Samsung is more expensive. In actuality for the same 500 GB the price is $1249. That is $250 cheaper than iPhone XS Max with the same memory capacity. The only lower parameter that a more scrupulous eye might notice is the size of the display. Which is smaller by negligible 0,098 inches.

However, you may decide that the price is too high and you would want the same power at a lower cost. In such a case, it would be appropriate to take a look at Huawei P30 Pro:

Display size

 6,47”

Memory capacity

 128 GB, 512 GB

Camera

 40 MP + 20 MP + 8 MP

SIM Cards

 Dual SIM

RAM

 8 GB

Battery

 4200 mAh

Processor

Octa core (2.6 GHz, Dual core, Cortex A76 + 1.92 GHz, Dual core, Cortex A76 + 1.8 GHz, Quad core, Cortex A55)

Graphics

 Mali-G76 MP10

Pixel Density

 398 pi

Screen Resolution

 1080 x 2340 pixels

Price

 $559 and $864


It underperforms in comparison to Samsung Galaxy S10 Plus, but it is still considerably better in all aspects than iPhone XS Max. Albeit it has a slightly smaller pixel density and resolution. However, the most noticeable factor is the low price, particularly if one takes extra effort in finding a merchant that offers the cheapest one on the internet. Moreover, it is important to mention that most Chinese phones have a considerably lower price than Apple’s iPhones. On top of that, it has an extremely high-quality camera, which is by far better than both Samsung’s and Apple’s phones.

But what if you still think that the price could be lower than that? Well, it is quite possible. Take a look at Xiaomi Mi 9 SE:

Display size

 5,97”

Memory capacity

 64 and 128 GB

Camera

 48 MP + 8 MP + 13 MP

SIM Cards

 Dual SIM

RAM

 6 GB

Battery

 3070 mAh

Processor

 Octa Core (2.3 GHz, Dual core, Kryo 360 +1.7 GHz, Hexa Core, Kryo 360)

Graphics

 Adreno 616

Pixel Density

 432 ppi

Screen Resolution

 1080 x 2340 pixels

Price

 330 USD for 128 GB model

 
It is less powerful than Huawei and Samsung and even has somewhat less processor power than the iPhone. However, it has by far the lowest price of all. Particularly if compared to the minimum capacity of the iPhone XS Max. A staggering $669 difference. It has a slightly lower pixel density and resolution than the iPhone, as well as a bit smaller battery. However, it has a superb camera. Thus, is that 20 ppi difference and 104 mAh worth $669? Probably not, since it’s rather small.

All of this is just the tip of the iceberg and we haven’t even mentioned other Chinese brands: Meizu, HTC, Umidgi, DOOGEE, and many others. However, it is evident that as things stand right now Apple has little to none technological advantage over existing brands and the price of it is hiked. To say the least.

Over the years, Apple started turning into more of a fashion brand than a technology brand. Similar to Guccy, Dole & Gabbana, Luis Vuitton, Prada, Hermes, etc. … its main appeal has become the brand association. It's more about having that iPhone for the sake of owning an iPhone, without any solid reasons behind it. Moreover, as it is common with most fashion brands, there is a huge gap between the cost of production and the actual shelf price.

Key performance indicators compared

Let us also compare how the main CPU performance has changed over the years with all of the manufacturers. With it being the brain of a phone, responsible for interpreting and executing all tasks and commands in the device. For this, we will again take the flagship phones of Apple, Huawei, and Xiaomi, but this time over the entire span of their series.

As we can see from the above chart Samsung had almost a constant lead and is likely to retain it. Huawei, however, has started to get closer to iPhone over the past three years. Given, of course, that in the year 2019 the new iPhone model will actually have 2.59 GHz processor. What can be said about the future, judging from this? Well, it is most likely that Samsung will keep the lead and Huawei will probably be closer to the iPhone, gradually taking over every year. Thus, even though not disastrous, the prospects look quite gloomy for the iPhone. In addition, it is important to remember that Samsung has already equipped some of its latest Galaxy phones with 2.84 GHz Snapdragon processor, and on top of that, both Huawei and Samsung have Octa-core(8 cores) processors, while iPhone has only a Hexa core (6 cores) one.

Let us also take a look at another defining parameter that has changed over the years — RAM. The main memory of the smartphone (or computer) where all of the important current data is kept and executed from:

Here we can see that Samsung greatly outperforms iPhone, even with a generous estimate of 6GB for a new iPhone that will be released in September this year. Huawei is ahead by a considerable margin as well.

In general, CPU and RAM performance are two, easily measured parameters that can easily show the computing power of both mobile phones and PCs. Thus, we can see that the iPhone is falling behind considerably. Meaning that it is likely to have less computing power than its competitors in the future. Moreover, it may be outperformed not only by Samsung and Huawei but by other brands as well.

Will the computing power race continue even if Apple falls behind? Yes, quite certainly. Since there will be even more competing brands and even more intense competition. Can Apple reverse the trend and still catch up? Probably, but it’s unlikely that they will react fast enough. Most likely underestimating the competition, focusing too much on the domestic market and falling short by the end.

Production of mobile phones across the world. Where and how are they assembled?

In order to see the bigger picture, beyond technical parameters, it is important to look at the production aspect. Apple’s components are produced across several facilities all over the world. In China, Germany, US, Switzerland, Taiwan, South Korea, UK, Japan, and other countries across the globe.

An interesting fact is that Samsung produces all its batteries, A-series processors and Flash memory, while its LCD screens are produced by LG. After being produced all of the components are brought to factories in China and Thailand, where iPhones are assembled. Does it have most of its components produced in the US? No, on the contrary. Neither does it employ US labor in production or assembly.

Samsung has a similar story. It manufactures less than 8 percent of its phones in South  Korea. With a majority being manufactured in Vietnam due to low labor costs. In general, it has production plants in Vietnam, China, India, Brazil, Indonesia, and South Korea. However, what should be noted is that they have better control over the production process and actually make significant profits from selling some of their manufactured parts to Apple. This casts even darker light on Apple, since not only they underperform in comparison to Samsung, but they also greatly rely on it for the production of their phones.

Another major producer, Huawei, is the largest telecommunications equipment manufacturer in the world. Just like Apple and Samsung, it is also spread over several countries. Namely, it has its R&D departments in the UK, Pakistan, Canada, Turkey, Ireland, Sweden, Russia, and other countries. Around 80% of the top 50 telecom companies work with Huawei. Including Motorola, Vodafone, Talk Talk, T-mobile, Clear Wire, Bell Canada, and others. It is second in the world’s largest smartphone seller, right behind Samsung. All of that despite the security scandals surrounding the company.

Thus, we can see that both of Apple’s competitors are large multinationals with a very significant and solid presence on the market. Together with that, they have greater control and even ownership of their production and assembly, making them more self-sufficient. Which is crucial in the long run.

It is also important to know that the Chinese phone-manufacturing sector, densely populated with all of their local brands, is constantly growing and developing. As well as India, with growing production of their brands (iBall mobile, Karbonn Mobile, Lava Mobile, Intex Mobile, etc.), in addition to all of the major smartphone brands that are produced there. And it is most likely that countries that have the largest production volume would have a greater market presence and become more significant actors in influencing the market.

To conclude, let us ask whether Apple can reverse its fortune. It probably can, but it would involve price cuts, catching up with the competition and expanding its international presence to cover the markets where it is less represented. However, such a large change would probably involve a big company overhaul and significant management changes. This would require a great effort that it might not be able to make.

Thank you for reading the article. Also, please, check out our merchandise at our home page:https://astara-store.com/ Or by clicking images below.

 

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